Excel 2013 for Marketing

Tim J. Smith, M. Gail Vermillion & Myril Bruns Hillman

ISBN-10: 0-692-40926-8
ISBN-13: 978-0-692-40926-8
184 Pages, Paperback
©2015

Teach students how to analyze marketing data, evaluate a marketing strategy quantitatively, and quantify the value of a business proposition to a customer.

Exclusively available through the DePaul Barnes and Noble Bookstore.
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