Helping Executives Manage Price Better™

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Make Better Pricing Decisions

Executives choose Wiglaf Pricing to identify launch prices for new products and services, define price structures to profitably segment markets, conduct deep-dive pricing analytics, improve price variance management, and develop organizational capabilities through people, process, and tools.

We deliver help through:

Event Recap

Pricing Done Right – Book Signing Celebration

On Thursday, September 1st, 2016, Wiglaf Pricing celebrated the success of Founder and CEO Tim J. Smith‘s new book, Pricing Done Right, with a book signing party at the Willis Tower Metropolitan Club in Chicago, IL.

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Attendees included a wide range of business executives, pricing professionals, and other friends of Wiglaf Pricing. Check out the event photos!

Upcoming Events

PPS 27th Annual Fall Pricing Workshops & Conference – Keynote Featuring Wiglaf CEO

PPS Las Vegas

October 25-28, 2016. See additional information, including how to register.

Featuring a keynote address by Tim J. Smith, PhD, CEO of Wiglaf Pricing, on Pricing Done Right: The Pricing Framework Proven Successful by the World’s Most Profitable Companies! Participants will learn:

  • How disruptive technologies have changed pricing models in different sectors
  • The growing role pricing plays in an organization’s product development & commercial process
  • Key success factors in building a world-class pricing organization in a company

Chicagoland Pricing Professionals Network – November Kickoff

Wed, November 16, 2016 5:30 PM – 7:30 PM CST
Links Taproom: 1559 North Milwaukee Avenue, Chicago, IL 60622

Come join your fellow pricers at the inaugural Chicagoland Pricing Professionals Network for conversation and refreshments! We’ll be discussing pricing challenges and networking with peers at other businesses throughout the city.

Expect to meet pricing recruiters, pricing consultants, pricing software providers, and your peer professionals engaged in pricing decisions. All are welcome.

RSVP for free here!

PPS 12th Annual European & Global Pricing Workshops & Conference – Keynote Featuring Wiglaf CEO


November 30 – December 2,  2016. See additional information, including how to register.

PPS 28th Annual Spring Pricing Workshops & Conference


May 2-5, 2017 in Miami, Florida. Register now!

View Past Events and Presentations