- This event has passed.
Advanced Pricing Strategies – FDB Events
June 2 - June 3
This event is scheduled around Singapore Standard Time (GMT+8), so is especially pertinent for executives based in the Middle East and APAC.
Who Should Attend:
This event is exclusively designed to provide valuable insights for CEOs, Directors, Vice Presidents, Senior Managers, and Managers of:
• Pricing Strategy
• Sales Strategy
• Business Development
• Product Marketing
• Account Management
• Marketing and Direct Marketing
• Customer Intelligence and Customer Relations
All senior executives involved in designing pricing strategy in their organizations.
Major Benefits of Attending:
By end of this course, delegates will be able to:
• Develop an effective strategic pricing process for new offering development
• Enforce an effective pricing strategy for existing offerings
• Utilize psychological pricing in improving price capture
• Building an strategic commercial policy that supports market capture across segments
• Gain a competitive advantage by managing numerous pricing segments
• Identify the optimal price structure for market and profit capture
• Estimate the impacts of price changes on profitability