Loading Events

« All Events

  • This event has passed.

Pricing in a Crisis – PPS Virtual Summit

June 24 @ 12:00 pm - June 25 @ 4:00 pm EDT

Join Wiglaf Pricing and others for the Professional Pricing Society’s virtual summit on Pricing in a Crisis. Our CEO, Tim J. Smith, PhD, will be leading the closing presentation.

About the Summit

Not every company will leverage pricing during this time of crisis, but your organization can have a better outcome with the right business strategies. We are bringing together the brightest minds to share real-time pricing best practices at the Pricing in a Crisis Virtual Summit. We care about the entire community, so live access will be 100% free, whether or not you are a PPS Member. After the Summit has taken place, it will be moved to our Members Only vault, so we encourage you to become a member for continued access.

Pricing Through Multiple Measurements – Tim J. Smith, PhD, Found and CEO, Wiglaf Pricing

There are many methodologies, algorithms, and “best practices” one can apply to drive pricing decisions, but which is right? To move pricing capability beyond identifying predictive metrics towards building a sustainable competitive advantage, one must confront the fact that different measurements yield different predictions. In Pricing Through Multiple Measurements, we argue that different methodologies should be used in combination to deliver a holistic image of reality and enable strategic, that is, beyond algorithmic, decision making.

Attendees will learn: 

– Using Multiple Pricing Metrics for New Product Development to Set Prices at Launch

– Using Multiple Pricing Metrics for Competitive Engagement to Manage Price Adjustments Dynamically

– Working with Uncertainty Organizationally to Maximize Price Capture and Price Performance



June 24 @ 12:00 pm EDT
June 25 @ 4:00 pm EDT




Professional Pricing Society